WHAT IS TVkey?

A direct on screen activation of Pay TV services on Samsung TVs that lets you watch your favorite pay-TV channels in beautiful 4K UHD.

TVkey Cloud ensures content protection without a set-top box or second remote leveraging NAGRA security solution provided from the Cloud. The innovative technology was developed together by Samsung and NAGRA.

 


WHY TVkey?

THE CHALLENGES

  • Simplify consumer pay-TV signup: instant access solution for enabling Broadcast / IPTV / OTT content consumption

  • Give an advanced, smooth, uniform user experience across multiple TV vendors

  • Comply with UHD 4K Enhanced Content Protection requirements

  • Full operator control of security and specific TV models supported

 
 
 

THE SOLUTION

Lower subscriber acquisition costs and quick activation of new subscribers

Faster route to market for 4K UHD services, meeting all the requirements for Enhanced Content Protection

Joint marketing opportunities with TV manufacturers

Easy integration with your existing CAS


HOW DOES TVkey WORK?

New Samsung TVs contain a TVkey root of trust that provides hardware-based link protection between the TV and the security back end provided from the Cloud.

The TVkey Cloud back end – together with the TVkey chip in the TV – ensures the end-to-end security of premium broadcast channels according to Hollywood rules for Enhanced Content Protection.

Consumers can activate the Pay TV service during the TV set up process and start enjoying their favorite programming right away, as well as having access to the operator’s EPG and applications.

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SECURE DIRECT-TO-TV DELIVERY

4K UHD APPROVED

OPERATOR BRANDING VIA TV SDK or HbbTV